City Life Org - Iconic New York City Restaurant Serendipity3 Set To Reopen On July 9

The Completely Renovated and Revamped Restaurant will Open to the Public After a Year of Being Closed

/PRNewswire/ — Serendipity3 restaurant, the iconic New York City landmark and home of the world famous Frrrozen Hot Chocolate, today announced that it will reopen its doors on Friday, July 9 after over a year of renovations and revitalization to its flagship location. As New York City reawakens and welcomes back tourists, Serendipity3 is excited to offer a one-of-a-kind dining experience transporting patrons into a fantasy world filled with great food and dream-sized desserts.

The cultural and dining institution’s revamped space celebrates its classic roots, along with the new, plus more yum and cool. Upgrades include a modern and colorful overhaul with timeless elements including Tiffany lamps and antique clocks. With a new kitchen, the famed serendipitous menu will remain the same with exciting new upgrades, including an ‘Infamous Truffle Burger’ with Boursin Cheese & Black Truffle Mayo, an ‘It’s My Birthday Cake Sundae’ that includes Cake Batter Ice Cream, a giant piece of Cake, Whipped Cream, Hot Fudge, & a Cherry on top, and much more!

“Serendipity3 has been a New York City icon for over 65 years, bringing people from New York and across the world together. We’re thrilled to reveal the restaurant’s ‘facelift’ for another generation to join us and create lasting memorable moments while enjoying good food and luxurious desserts with friends and family,” said Chef Joe Calderone, Creative Director of Serendipity3. “Just like New York City, Serendipity3 is back!”

Known for its amazing food and decadent desserts, Serendipity3 has been captivating millions of patrons since its inception, with a celebrity following including Cher, Beyoncé and Jay-Z, Kim Kardashian and newly minted partner and investor, Selena Gomez. “I have many amazing memories at Serendipity that began with my first trip to New York City. Last year I created my own ice cream flavor with Serendipity Brands and I can’t wait to visit the updated restaurant,” said Selena Gomez.

Serendipity3 has served nearly 30 million of their signature menu item, the Frrrozen Hot Chocolate, the iconic secret blend of 14 exotic cocoas. People have traveled from all corners of the world for just one sip of the creamy, dreamy, icy blend of chocolatey goodness.

Located at 225 E 60th Street, Serendipity3 will be open Wednesday-Friday from 4 p.m. to 11 p.m., Saturday from 11 a.m. to 11 p.m., and Sunday from 11 a.m. to 10 p.m. and is taking reservations now.

For more information and to book a reservation please visit: www.serendipity3.com.

About Serendipity3
Serendipity 3, the legendary New York City restaurant and general store, founded in 1954, as one of the city’s truly unique dining experiences. The home of amazing food and decadent desserts, such as the Frrrozen Hot Chocolate, Serendipity has been captivating millions of patrons since its inception. It’s an enchanting place where artists got their inspiration and actors fulfilled their cravings. Beginning with Marilyn Monroe, Andy Warhol, Grace Kelly and Cary Grant in the 1950’s, continuing with a celebrity following that includes Cher, Candice Bergen, Melanie Griffith and Ron Howard, the restaurant continues to attract celebrities such as Beyoncé, Ryan Reynolds, Selena Gomez and Kim Kardashian. In addition, the restaurant has been the setting of three major Hollywood productions, One Fine Day (1996) with George Clooney and Michelle Pfeiffer, Serendipity (2001) with John Cusack and Kate Beckinsale, and Trust The Man (2005) with Julianne Moore and David Duchovny.