Continuing the celebration of undeniable attitude, the power of creative authenticity, and cultural boundary-breakers, the brand appoints young superstar, Lil Nas X, as its newest change maker  Yves Saint Laurent Beauté announced rapper, singer and song-writer, Lil Nas X as its latest U.S. Ambassador. Both vanguards for innovation, Lil Nas X andContinue Reading

Prada announces the worldwide launch of Prada Paradoxe, the new women’s fragrance that celebrates the multi-dimensionality of a woman impossible to frame. The campaign features Emma Watson, who plays both the starring role in the film short and makes her directorial debut in realising the film. The campaign celebrates the myriadContinue Reading

Prada announces today that actor, activist and UN Women Goodwill Ambassador Emma Watson will front the new soon-to-be-revealed women’s fragrance, launching worldwide from August 22nd. Watson, in her first collaboration with the brand, makes her directorial debut for the creation of the fragrance’s film short and is captured by photographer Harley Weir for the printContinue Reading

JLo Beauty Launches JLo Body™ with Booty-Focused Formula JLo Beauty, a high-performance line of skincare rooted in seriously sexy science and founded by world-renowned entertainer Jennifer Lopez, announces its first category expansion with the highly anticipated launch of body care. Introducing JLo Body, a clinically backed line of high-performance skincare for theContinue Reading

Jerome Lordet & Mark Garrison Pierre Ouaknine and Michel Obadia officially pass the scissors to Jerome Lordet and Mark Garrison, as new Salon Directors  Pierre Michel Salon adored by Manhattan’s elite and known for innovative and luxurious beauty services is announcing a change of guard. Founders of the famed salon, Pierre Ouaknine and MichelContinue Reading

Halsey developed af94 exclusively with Walmart targeted at Gen Z and launching at 2900 doors as well as Walmart.com. Ashley Frangipane, professionally known as Halsey, announces the release of their second beauty brand, af94, launching exclusively at Walmart on July 25th. The launch showcases a full color collection packed with innovationContinue Reading

Inspired by new research on women’s views about aging, RoC highlights the proven power of optimism RoC® Skincare, the leading clinically-proven skincare brand, announces The RoC #LookForwardProject, an initiative to celebrate the power of optimism and its scientifically-backed impact on long-term health and wellbeing. Global icon, RoC user, and optimist SarahContinue Reading

Kim Kardashian for SKKN BY KIM photographed by Mario Sorrenti Kim Kardashian introduces SKKN BY KIM, an efficacious nine-product skincare collection sitting at the intersection of elevated simplicity and innovative science. SKKN BY KIM was born out of Kim’s dream to bridge the gap between the world’s most renowned dermatological expertsContinue Reading