Join an informational webinar on Wednesday, January 27, to learn more about this year’s grant program
Grant applications can be submitted via nbcuprojectinnovation.com now through February 12
NBC10 / WCAU, Telemundo62 / WWSI and the Comcast NBCUniversal Foundation announced that applications are now open for the Project Innovation grant challenge in Philadelphia for a fourth consecutive year. Local nonprofits that are helping to move communities forward by encouraging a culture of equity and inclusion, creating pathways for individuals to participate and volunteer in community engagement efforts, fostering the next generation of storytellers and providing youth with the tools they need to succeed across multiple disciplines including entrepreneurship, are encouraged to submit a Project Innovation grant application at nbcuprojectinnovation.com or in Spanish at nbcuproyectoinnovacion.com now through February 12, 2021.
This year’s program features additional grant funding. The stations and the Comcast NBCUniversal Foundation will together award a total of $315,000 (up from $225,000) to a maximum of 12 community organizations in participating markets in May 2021. Across all participating markets, a total of $3.475 million dollars will be presented to eligible nonprofits, up from $2.475 million.
To learn more about the program, join an informational webinar on Wednesday, January 27 at 1 p.m. ET. RSVP here.
Access program rules and eligibility at nbcuprojectinnovation.com. To access the information in Spanish, including the grant application and the program’s rules and eligibility requirements, visit nbcuproyectoinnovacion.com.
“As a result of the pandemic, many nonprofits were forced to drastically change or cancel their traditional fundraising activities while communities experienced an increased need for their services,” said Ric Harris, President and General Manager of NBC10 and Telemundo62. “This year’s Project Innovation grant program includes increased funding from the Comcast NBCUniversal Foundation which will help sustain local nonprofits so they may continue making a greater impact throughout the Greater Philadelphia region.”
Presented in 11 markets including Philadelphia, NBC10 and Telemundo62 will select and award grants to eligible nonprofits that are located in and operate from the Greater Philadelphia region, have an annual operating budget of more than $100,000 (defined by the organizations most recent 990-N IRS filing), and whose programs are helping to resolve everyday community issues in any of the following four grant categories:
- Community Engagement: Programs that enable individuals to engage and volunteer in their communities.
- Culture of Inclusion: Programs that encourage equitable access, opportunities, and resources for traditionally underrepresented communities.
- Next Generation Storytellers: Programs that promote access and develop pathways for emerging talent, diverse voices, and underrepresented youth to explore careers in news, entertainment, sports and the arts.
- Youth Education and Empowerment: In-school and out-of-school programs that equip youth with the tools they need to succeed, including STEM/ STEAM education and youth entrepreneurship.
Project Innovation 2021 grants are available in the following markets that are serviced by a NBC/Telemundo owned station: New York (WNBC, WNJU), Southern California (KNBC, KVEA), Chicago (WMAQ, WSNS), Philadelphia (WCAU, WWSI), Dallas-Fort Worth (KXAS, KXTX), Boston (WBTS, WNEU, necn), Hartford, CT (WVIT, WRDM), Washington, D.C. (WRC-TV, WZDC), Miami-Fort Lauderdale (WTVJ, WSCV), San Francisco Bay Area (KNTV, KSTS), and San Diego (KNSD, KUAN).
For more information about the Project Innovation grant challenge program, including a list of past winners from the local area, click here. Follow on social at @NBCUFoundation and #ProjectInnovation.
About NBC10 Philadelphia / WCAU
Owned by NBCUniversal, NBC10 Philadelphia has been delivering local news, information and weather for more than 60 years, serving nearly six million viewers throughout Greater Philadelphia, the Lehigh Valley, South Jersey and Delaware. Viewers turn to NBC10 for the most up-to-date breaking news and weather on a variety of platforms, including online at nbc10.com and via mobile and social platforms. NBC10 produces more than 41 hours of local news programming per week. COZI TV, the station’s multicast network, offers a full schedule of America’s most beloved and iconic television series and hit movies as well as local programming. COZI TV can be seen on Comcast channel 248, Verizon channel 460, RCN channel 28 and over-the-air on digital 10.2. LX or ‘Local X’ is NBCUniversal Owned Television Stations’ new TV and streaming network that serves adults 18-45. Launched in June 2020, LX delivers 20 hours of local news and original programming each week. The network highlights stories about technology, the environment, community and social issues, current events and politics, among other topics. Audiences can also tune in to the network to watch fan-favorite shows 1st Look, George To The Rescue and Open House, and programming from various content partners.
About Telemundo62 Philadelphia / WWSI
Owned by NBCUniversal, Telemundo62 / WWSI is NBC’s Owned Television Stations local station serving Spanish-speaking viewers throughout the Greater Philadelphia area, including 18 counties across Pennsylvania, South Jersey and Delaware. Telemundo62 viewers start their weekday mornings with hourly news cut-ins from 6 a.m.–11 a.m. and continue to receive the latest in local news and weather information during Al Mediodía, a 30 minute newscast airing weekdays at 12 p.m. Noticiero Telemundo62 is a locally produced, live Spanish-language newscast, airing weekdays at 5 p.m., 5:30 p.m., 6 p.m. and 11 p.m. Viewers turn to Noticiero Telemundo62 for local news, weather, sports and community coverage on-air and on the Telemundo62 app. Telemundo62 produces more than 13.5 hours of local, Spanish language news programming per week. For more information, visit Telemundo62.com. TeleXitos is the Telemundo Station Group’s national multicast network that serves as a destination for viewers who want to watch their favorite action and adventure television series and movies from the 1970s to 2000s in Spanish and without subtitles.
About The Comcast NBCUniversal Foundation
The Comcast NBCUniversal Foundation continues the work of the foundations founded by Comcast Corporation and NBCUniversal to provide charitable support to qualified non-profit organizations. The Foundation invests in programs intended to have a positive, sustainable impact on the communities we serve. Its mission is to empower communities to thrive by helping to provide access to technology, relevant digital skills and training, and inspiring volunteerism and service. More information about how Comcast NBCUniversal supports the communities it serves is available at comcast.com/community.

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