Ferrari Roma auctioned to benefit Save the Children

Ferrari supports U.S. education programs

The Prancing Horse has raised $750,000 for Save the Children’s education programs in the United States, including the winning bid for the Ferrari Roma grand tourer recently auctioned online. This meaningful result was announced yesterday evening during the Save the Children virtual gala – entitled “Kid Strong Together” – and is the culmination of the philanthropic initiative joined by Maroon 5’s front-man Adam Levine and his wife, the model Behati Prinsloo, who generously lent their star-power to help illuminate this important and timely cause.

Ferrari chose Save the Children for their work across America offering free learning resources and support for parents and caregivers. With significant uncertainty around child care and school openings, wide-scale learning loss could be among the biggest impacts of the COVID-19 pandemic on children, also across the United States. Since March, Save the Children has reached more than 700,000 children and their families in 200 rural communities.

“Behati and I are honored to have this opportunity to support Save the Children, and to have contributed awareness to help drive this winning result with Ferrari,” says Adam Levine. “Providing kids with the education they deserve is the path to personal growth and opportunity, and advancing that cause is meaningful to us both,” Adam concludes.

The new Ferrari Roma places emotional connection first, both through its exhilarating performance and timeless design, making it a fitting focal point for this charitable initiative. The Roma embodies “La Nuova Dolce Vita”, taking its design inspiration from the concept of sporty elegance celebrated in the most legendary grand touring Ferraris of the 1960s. Timeless and refined, from a technical point of view the Ferrari Roma introduces a series of unparalleled features that put it at the top of its segment in terms of performance and driving enjoyment.